Corporate Keynote Speaker on Brand, Creativity & Culture
Drawing on frontline creative experience inside global cult brands including Gymshark and Lounge, Jo helps enterprise organisations defeat mass apathy, capture attention and turn employees and audiences into genuine brand advocates.
No one is obsessed with a commodity.
Price wars destroy margins, endless distraction kills attention, and mass apathy leaves teams operating on autopilot. In a marketplace this loud, lukewarm brands and disconnected cultures are quickly forgotten. To win external market share, you must first create belief, energy and obsession inside your organisation.
You need The "Obsessed Over" Method.
Drawing on her years as an in-house creative helping scale global cult brands including Gymshark and Lounge through periods of explosive growth, Jo Bird delivers high-impact keynotes on brand, creativity and culture. Her human-first frameworks help leadership teams build distinctive brands, command attention, strengthen culture and turn employees and audiences into genuine brand advocates.
Jo doesn't just talk about energy, she brings it. Her vibrant, human-first presence transforms teams and leaders from tired to inspired, giving them the clarity and conviction to build an organisation people genuinely want to be part of.
WATCH JO IN ACTION
“I'm a firm believer that a keynote can make or break the event - and Jo delivered the WOW factor for us.”
— The Network Group Annual Conference
KEYNOTE TOPICS
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MAKE THEM OBSESSED
How to defeat mass apathy, reclaim creative momentum and turn your people into champions.
The Core Focus:
How organisations can break out of corporate autopilot, navigate digital burnout and build a culture where people take genuine ownership of the brand. Jo introduces her Obsessed Over Method™, a practical framework for creating the internal belief, creative energy and cultural momentum needed to build brands people genuinely care about.Tone & Delivery:
High-octane, deeply empowering and intensely insightful.Perfect For:
Enterprise all-hands, leadership retreats, culture summits, company conferences and high-energy opening or closing keynotes.“Lukewarm corporate culture breeds lukewarm market execution. To win modern attention outside your organisation, you must first ignite belief inside it.”
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UTTERLY UNCOPYABLE
Stop competing on sameness. Become a category of one.
The Core Focus:
How to break out of the copy-and-paste era, build meaningful differentiation and create a brand customers actively choose. Drawing on the cult-brand strategies behind Gymshark and Lounge, Jo shows teams how to escape the race to the bottom, strengthen brand preference and create the kind of distinctiveness that protects growth and pricing power.Session Style:
Strategic, commercially sharp and packed with practical frameworks teams can apply immediately.Perfect For:
Marketing conferences, CMO events, leadership teams, growth conferences, sales kick-offs and product strategy sessions.“In a noisy, crowded market, you don't win by becoming better at competing. You win by becoming impossible to compare.”
TESTIMONIALS
“Jo ROCKED the stage! We get thousands of posts online about ATOMICON, and it seems like they ALL mention Jo's talk as a decisive moment that brought them clarity and immediate ROI. Jo is one of our new fav people, easy to work with, reliable, and a big draw for attendees.”
— Andrew & Pete: ATOMICON“Our group chat was lighting up throughout the full hour of her talk, and we saw more questions than we ever have for a single speaker. And if you don't believe this, believe the direct message we got immediately after from one of our attendees: 'Best personal brand talk ever.’”
— WOMEN IN BRAND SUMMIT“Her keynote became one of those moments people kept talking about long after the conference ended. We saw it mentioned again and again in attendees’ posts and reflections across social media.”
— LADIES WHO TECH CONFERENCE
WHY JO GETS BOOKED
✔ Real Frontline Experience: No recycled theories. Jo shares behind-the-scenes insights and practical frameworks learned while scaling global cult brands including Gymshark and Lounge.
✔ Infectious Energy: The cure for room fatigue. Jo replaces boring slides with a warm, human-first keynote delivery that leaves audiences inspired, energised and ready to act.
✔ A Seamless Partnership: Easy and organised from the first call to the live stage. Jo works closely with event organisers to tailor every keynote to your event goals, audience and business objectives.
✔ Built-In Event Publicity: Tap into Jo's highly engaged community of 100,000+ brand professionals to create buzz around your event and extend its digital reach.
Planning an event?
Planning a conference, leadership event, company all-hands or corporate keynote? Tell Jo a little about your event and she'll come back with availability, options and a tailored quote.
FAQ’s
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Yes. Every keynote is tailored to the audience, context and goals of the event. While the core thinking remains consistent, the examples, emphasis and delivery are shaped so the talk feels relevant, practical and specific to the organisation.
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A great keynote should do more than entertain. Jo's talks give audiences clearer thinking, stronger confidence and practical tools for moving ideas forward. That can translate into better decision-making, fewer stalled projects and teams who are more willing and equipped to back good ideas — not just discuss them.
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The booking process is straightforward. Send your enquiry to hello@justjobird.com with your event date, location and a little about your audience and objectives.
Jo will then arrange a short conversation to understand the brief, audience, goals, dates, fees and logistics. She'll follow up with a formal proposal and, once everything is agreed, a 20% deposit secures the booking date.
From the initial conversation through to the event, Jo provides clear communication, timely delivery of materials and a seamless speaker experience.
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In most cases, yes. Recording and usage are agreed in advance so there's clarity around how the keynote will be recorded, distributed and used. Any details are discussed openly as part of the booking process.
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Yes. Jo regularly contributes to panels, fireside chats and podcasts, particularly around creativity, leadership, brand and the future of work. She brings the same energy, insight and clarity to conversation as she does to the keynote stage.
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Yes. Jo can host conferences, company events, panels and other live experiences.